Search Engine Optimization – SEO, is the most important online task of internet marketers and companies. With intense competition among the website to appear on the first page of Google and search engines, at some point you require professional/expert seo services in Mumbai.
In Mumbai all the major corporates have their commercial establishments presence. Clients from all over the India and the world are enquiring for your business, products, services and location.
Small businesses that have limited budget can do their website seo with free resources available over the internet. Even the small businesses when they grow and want to expand their business need to hire seo experts at some stage.
Seo services in Mumbai
Companies must first determine the goals from their online marketing strategy. It may be promotion of your product, services or brand value enhancement.
Organizations can also use SEO for better customer services by providing valuable news, updates and information.
Mobile First Policy
As per the reports from the Internet and Mobile Association of India (IAMAI).
The number of internet users base in India will reach 500 million by June 2018, a report by IAMAI and Kantar IMRB says.
In December 2017, India had 481 million users, growing 11.34% from 2016.
It is clearly evident from the above statistics that mobile will be center point of all search queries in future.
Companies are launching mobile applications and are developing mobile optimized websites for their mobile marketing strategy.
Website Page Speed
The best and high-quality websites with fast page speed will have a good chance of appearing on the first page of Google search results.
It is important for seo services in Mumbai to look into the speed of how fast the pages are rendered when a visitor click on the search results.
Try the free page testing tool offered by Bing and Google to check the website page speed. They render you a detailed report with the areas that need to be taken care.
Do not overuse keywords
Internet marketers and companies generally get obsessed by the keywords overuse strategy.
In both the limited and prolonged period, it will not fetch you desired results.
Limit the number of keywords to 5-6 each of your blog post.
Try giving valuable and rich information to your visitors. Use your blog post wisely with keywords targetted. The visitor must obtain the desired information he is searching over the internet.
Rich and quality content with valuable information for your customers have a more legitimate chance of appearing on the first page of search results rendered by search engines.
Accelerated Mobile Pages – AMP
Google is giving more weight to how fast and quickly the search results can be rendered to mobile.
They have started a free AMP project to help developers and webmasters to make their mobile website pages lightening fast.
The seo services company in Mumbai must ensure they have implemented AMP at their clients mobile website.
Meta Descriptions Tags
The meta description tags are the most crucial part of your long term seo strategy.
Meta descriptions tell the search engines what the website pages are approximately.
With ideal choice of keywords in you meta descriptions you consider great chances of appearing in the Search Engine Result Pages – SERP.
The seo experts Mumbai, know the importance of having relevant meta description tags and implement with right keywords.
Long Tail Keywords
Keywords are the lifeline of SEO. Even if you have a considerable information and content, in the absence of right keywords, your blog post/page will fail to appear in search results.
As a thinking digital marketer, you need to understand the mindset of searchers. Think of exactly what the client is seeking to search for. The words typed in the search box.
You need to be thinking as a real customer and get the exact combination of long tail keywords that visitors will be typing in the search query box.
For example, a customer may be looking for party wear shoes, then he may type:
What type of shoes to wear in the party?
Best shoes for the party?
Cheap and best party shoes?
You need to work on the unique types of combinations. The expert services of seo services in Mumbai will be a valuable input.
Google AMP Stories Format
The AMP story format launched by the Google on 13th February 2018 is an extension to the AMP Project.
It acknowledges content publishers with a mobile-focused format to deliver news and information as visually rich, tap-through stories.
Please watch the video in this link of AMP
Derive the comprehensive benefit of this latest and free feature from Google.
It will give more vivid experience to your visitors.
The best seo company Mumbai will try to adopt and implement the new features and tools.
They are offered by search engines such as Google, Bing and Yahoo for a better user experience.
Social Media Marketing
Social media is playing a vital role the success of digital marketing strategy of many brands. Corporates are using the social media platform not only to engage with their customers but also make important announcements, updates and information.
Keep all your social media profiles active and try to work for what is a primary resource to your customers.
Structured Data Testing Tool
Search engines rely on the web pages you publish over the internet for displaying on search results.
For search engines such as Google to understand, they have a structured data markup tool. This is a free tool available in Google Webmasters Account.
If you don’t have a Google webmaster Account you can sign in through your Google Accounts.
With the structured data in the right place will help the Google bots/spider to better understand the content on your web page.
Also the crawling and indexing of the web pages will be much faster and easier.
The SEO agency Mumbai regularly takes care of the structured data of your website with right testing.
Given above are some useful seo tips for 2018. The prime center of all your seo strategies should be of rendering great content and good visual experience to your visitors.
Your websites need to be search engines friendly by adapting to their quality guidelines.
With the above basic techniques you have a fair chance of challenging your competitors with you robust online marketing strategy.
365 digital marketing offers seo services in Mumbai from dedicated team of seo experts/professionals. We help your website to improve page rank in search engines-Google. We are among top seo companies offering cheap seo packages. Generate online leads, acquire new customers and increase sales.
We are offering our seo services at given below locations:
- Nariman Point
- Lower Parel
- Bandra-Kurla Complex (BKC)
Call – +918879181833
Email – email@example.com