seo services in mumbai

Search Engine Optimization – SEO, is the most important online task of internet marketers and companies. With intense competition among the website to appear on the first page of Google and search engines, at some point you require professional/expert seo services in Mumbai.

In Mumbai all the major corporates have their commercial establishments presence. Clients from all over the India and the world are enquiring for your business, products, services and location.

Small businesses that have limited budget can do their website seo with free resources available over the internet. Even the small businesses when they grow and want to expand their business need to hire seo experts at some stage.

Seo services in Mumbai

Companies must first determine the goals from their online marketing strategy. It may be promotion of your product, services or brand value enhancement.

Organizations can also use SEO for better customer services by providing valuable news, updates and information.

seo agency mumbai

seo agency Mumbai

Mobile First Policy

As per the reports from the Internet and Mobile Association of India (IAMAI).

The number of internet users base in India will reach 500 million by June 2018, a report by IAMAI and Kantar IMRB says.

In December 2017, India had 481 million users, growing 11.34% from 2016.

It is clearly evident from the above statistics that mobile will be center point of all search queries in future.

Companies are launching mobile applications and are developing mobile optimized websites for their mobile marketing strategy.

Website Page Speed

The best and high-quality websites with fast page speed will have a good chance of appearing on the first page of Google search results.

It is important for seo services in Mumbai to look into the speed of how fast the pages are rendered when a visitor click on the search results.

Try the free page testing tool offered by Bing and Google to check the website page speed. They render you a detailed report with the areas that need to be taken care.

Do not overuse keywords

Internet marketers and companies generally get obsessed by the keywords overuse strategy.

In both the limited and prolonged period, it will not fetch you desired results.

Limit the number of keywords to 5-6 each of your blog post.

Try giving valuable and rich information to your visitors. Use your blog post wisely with keywords targetted. The visitor must obtain the desired information he is searching over the internet.

Rich and quality content with valuable information for your customers have a more legitimate chance of appearing on the first page of search results rendered by search engines.

Accelerated Mobile Pages – AMP

Google is giving more weight to how fast and quickly the search results can be rendered to mobile.

They have started a free AMP project to help developers and webmasters to make their mobile website pages lightening fast.

The seo services company in Mumbai must ensure they have implemented AMP at their clients mobile website.

Meta Descriptions Tags

The meta description tags are the most crucial part of your long term seo strategy.

Meta descriptions tell the search engines what the website pages are approximately.

With ideal choice of keywords in you meta descriptions you consider great chances of appearing in the Search Engine Result Pages – SERP.

The seo experts Mumbai, know the importance of having relevant meta description tags and implement with right keywords.

Long Tail Keywords

Keywords are the lifeline of SEO. Even if you have a considerable information and content, in the absence of right keywords, your blog post/page will fail to appear in search results.

As a thinking digital marketer, you need to understand the mindset of searchers. Think of exactly what the client is seeking to search for. The words typed in the search box.

You need to be thinking as a real customer and get the exact combination of long tail keywords that visitors will be typing in the search query box.

For example, a customer may be looking for party wear shoes, then he may type:

What type of shoes to wear in the party?

Best shoes for the party?

Cheap and best party shoes?

You need to work on the unique types of combinations. The expert services of seo services in Mumbai will be a valuable input.

Google AMP Stories Format

The AMP story format launched by the Google on 13th February 2018 is an extension to the AMP Project.

It acknowledges content publishers with a mobile-focused format to deliver news and information as visually rich, tap-through stories.

Please watch the video in this link of AMP

Derive the comprehensive benefit of this latest and free feature from Google.

It will give more vivid experience to your visitors.

The best seo company Mumbai will try to adopt and implement the new features and tools.

They are offered by search engines such as Google, Bing and Yahoo for a better user experience.

Social Media Marketing

Social media is playing a vital role the success of digital marketing strategy of many brands. Corporates are using the social media platform not only to engage with their customers but also make important announcements, updates and information.

Keep all your social media profiles active and try to work for what is a primary resource to your customers.

Structured Data Testing Tool

Search engines rely on the web pages you publish over the internet for displaying on search results.

For search engines such as Google to understand, they have a structured data markup tool. This is a free tool available in Google Webmasters Account.

If you don’t have a Google webmaster Account you can sign in through your Google Accounts.

With the structured data in the right place will help the Google bots/spider to better understand the content on your web page.

Also the crawling and indexing of the web pages will be much faster and easier.

The SEO agency Mumbai regularly takes care of the structured data of your website with right testing.

Conclusion

Given above are some useful seo tips for 2018. The prime center of all your seo strategies should be of rendering great content and good visual experience to your visitors.

Your websites need to be search engines friendly by adapting to their quality guidelines.

With the above basic techniques you have a fair chance of challenging your competitors with you robust online marketing strategy.

365 digital marketing offers seo services in Mumbai from dedicated team of seo experts/professionals. We help your website to improve page rank in search engines-Google. We are among top seo companies offering cheap seo packages. Generate online leads, acquire new customers and increase sales.

We are offering our seo services at given below locations:

  1. Churchgage
  2. Nariman Point
  3. Worli
  4. Lower Parel
  5. Prabhadevi
  6. Dadar
  7. Bandra-Kurla Complex (BKC)
  8. Andheri
  9. Malad
  10. Goregaon
  11. Borivali
  12. Mulund
  13. Ghatkopar
  14. Chembur

Call – +918879181833

Email – contact@365digitalmarketing.in

On page seo tips in 2018

For generating website traffic Search Engine Optimization is the first tool of any best SEO services in India.  On page optimization of the website is the first step towards it. We shall share some important on-page SEO tips in 2018 in this blog post.

Internet marketers main target is to generate online leads with easy on page SEO techniques. We shall discuss an on page SEO checklist, tutorials and for mobile websites new Google AMP stories format. How to use AMP stories to your website.

Given below are some of the common SEO related questions of our clients:

How to increase website traffic fast?

How to increase website traffic through google?

how to maximize Google search results?

How to improve page rank on google?

How do you get to the top of a google search?

We shall answer all the above questions in our post below.

For those new to the Search Engine Optimization (SEO), let us see what is SEO?

“Search Engine Optimization in simple words is the technique of getting visibility of your website on the top pages of search engine result pages. The purpose is to render answers, information, knowledge of your product or services to the people.”

In the infographic given below, we shall broadly see all the components of on page and off page SEO.

On-Page & Off-Page SEO 2018

On-Page & Off-Page SEO

On page SEO tips in 2018

From the definition above it is clear the goal of SEO is to be on the first page of search engine result pages of Google, Bing, Yahoo, Yandex and other search engines.

SEO is the most effective strategy for your digital marketing/online marketing.

The goal is to reach top 1 or 2 page of search engine result pages (SERP).

SEO firm that follows the white-hat SEO tactics and implements search engine best practices guidelines have a greater percentage of appearing on top pages of search results.

There are many useful resources from SEO experts and search engines such as Google and Bing.

We shall discuss some very important on-page SEO tips in 2018 to attract more website traffic and higher ranking for your website.

Meta tag optimization

The <meta> tag provides metadata about the HTML document. Metadata will not be displayed on the page but will be machine parsable.

Meta tag displays valuable information about your website

On page seo tips in 2018

meta tag description

As seen above meta tags are the snippets describing the contents of the page in the SERP.

However, the code is not displayed in the search results.

Importance of meta tags

Meta tags help search engines to read the content and keywords of the page.

It is generally the job of your webmaster to generate the right meta tag for your website.

If you are using a content management system like WordPress, Drupal or Magento, any person with little or no knowledge of coding can do it.

digital marketing in India

Google search results

Canonical Tag

A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the “canonical” or “preferred” version of a web page.

There are instances when you have more than one version of your URL.

For example,

HTTP or HTTPS (version)

http://www.365digitalmarketing.in or http://365digitalmarketing.in

or any other version of the URL has the same information or content.

In such a  scenario, you need to tell the search engines like Google and Bing the correct URL version they should index.

The above best practice of canonical URL will index and render the right page you want to appear in search engine result pages and avoid dilution of any page rank of the specific page in question.

For more in-depth details on the correct use of canonical tags, please refer to the Google guidelines and get all the details of right implementation.

Heading Tags

If someone claims heading tags are an outdated SEO strategy, then please read this document carefully.

Heading tags are still more relevant and important today from SEO point of view.

Heading tags are the most vital part of your content marketing strategy and its success.

They tell the search engines about the content and intent of your articles and helps Google to render rich search engine result pages.

We keep on hearing a lot on h1, h2, h3, h4, h5, h6 and a lot has been written on it by internet marketers.

So, what is an h1?

“H1 is an HTML tag that indicates a heading on a website”

Right use and implementation of header tags are one of the main SEO strategy and digital marketing services of the top digital marketing companies in Mumbai and important On page SEO tips in 2018.

The only purpose of writing this article is to make aware, inform and educate business owners, webmasters, digital marketers to understand the essence of using h1 tags to your website and how it can drive more traffic to your website.

Please note h1 tag is among one of the ranking factors for your web pages.

Google Mobile AMP Stories for Mobile Friendliness

Google has just introduced AMP Stories i.e. bringing visual storytelling to the open web space on February 13th,  2018. You can ask your website developer to implement the AMP Stories format to your website. Please note that before the feature is available for free but only on the approved websites by Google.

You need to formally apply to Google developers team for the application of this feature on your website and on acceptance, you are informed by Google Team.

Conclusion

Search Engine Optimization is a long-term strategy. The main intention of all business owners is drive revenue through sales. To drive online sales more website traffic is crucial and get qualified leads to convert them into sales.

By paying attention to right SEO tactics and strategy you can get more organic traffic to your website. Given above were some useful On page SEO tips in 2018 through them you can effectively improve your page ranking and get more traffic from Google.

The above points can also be useful for aspiring digital marketers preparing for digital marketing job interviews 2018.

We also undertake SEO reseller program. With outsourcing, you can save on cost and time. So, just outsource and our online marketing expert team will do the work for you.

We give our clients free SEO updates 2018, SEO score checker tool services, audit report and SEO checkup.

365 digital marketing is one of the best seo company in India offering result oriented services to their clients.

We offer:

On page SEO tips in 2018 to increase website traffic and page rank. Generate online leads with easy on-page SEO techniques, Latest checklist, tutorials, tricks for on-page SEO techniques 2018.

For details email us at contact@365digitalmarketing.in or call us at +91-8879181833.